Kellogg's Frosted Wheats, 600g, Pack of 5

Product Information

The company, who committed to ending animal testing after 65 years earlier this year, also came under fire for fortifying its cereal with Vitamin D, sourced ‘from a non-vegan origin’. After Henry Perky died in 1906 and the patent on his Shredded Wheat biscuit expired in 1912, John Harvey Kellogg saw that as an opportunity for Kellogg's to sell its own version of the product. Food and Drink in American History: A "Full Course" Encyclopedia [3 Volumes]: A "Full Course" Encyclopedia. In 1988, Nabisco sold the UK site to Rank Hovis McDougall (who made own-label cereals for supermarkets), whose breakfast cereals division briefly became the Shredded Wheat Company. When the new MyPyramid debuted, launching the whole grain craze, Frosted Mini Wheats enjoyed another short-lived advertising stint as a fiber-conscious cereal.

The American Heart Association recommends not more than 25 grams of added sugar for women and 35 grams of added sugar for men each day.

Instead, it will be limited to statements such as, "Clinical studies have shown that kids who eat a filling breakfast like Frosted Mini-Wheats have an 11 percent better attentiveness in school than kids who skip breakfast. The ads, which ran in 2008 and 2009, claimed that eating Frosted Mini-Wheats could improve kids' attentiveness and memory. Ludacer, Randy, "Shredded Wheat Documents: Cereal as Intellectual Property," Beach Packaging Design, April 19, 2011. In 2011, Kelloggs introduced Frosted Mini-Wheats with Fruit in the Middle, which features strawberries and blueberries in the center. Some manufacturers have produced "filled" versions of the bite-size cereal containing a raisin at the center, or apricot, blueberry, raspberry, cherry, cranberry or golden syrup filling.

It’s the unique lattice shape that makes each pillow crispy, while the honey and corn combine to create a taste sensation! Shredded Wheat was also produced in Niagara Falls, New York, first at Nabisco's factory on Buffalo Avenue beginning in 1901. You’ll receive our weekly news round-up and be the first to hear about, product launches, exclusive offers and more!Support your heart health with Kellogg's Frosted Wheats cereal, low in sodium and saturated fat*, - Kellogg's Frosted Wheats are made with 100% wholegrain wheat. The tall concrete cereal silos that formed part of the factory are a local landmark and are listed structures. The best-known of these, " The Kid in You" ads, feature adults turning into children and kids turning into adults (actress Marcia Wallace appears in one of those "Kid in Us" spots, and one used the famous line from When Harry Met Sally.

Frosted Mini-Wheats are healthy with all of those vitamins and minerals, but you should watch out for their sugar content. Inspired by his observation of a dyspeptic diner blending wheat with cream, he developed a method of processing wheat into strips that were formed into pillow-like biscuits.

It is commonly available in three sizes: original, bite-sized (¾×1 in) and miniature (nearly half the size of the bite-sized pieces). The current suit was brought by two such sets of parents who were angry about being misled, says class-action lawyer Tim Blood, who represented the plaintiffs. These are similar to the original Strawberry Mini-Wheats that Kellogg's sold in the 1990s which contained strawberry filling in the middle, as well as Raisin Squares and its successor Mini-Wheats Raisin, and Fruit Wheats, a variant of Nabisco Shredded Wheat made in the 1980s. Manufacturer Barbara's Bakery, a division of Weetabix Limited, also offers a version of plain shredded wheat. Since 2007, all Shredded Wheat is made at Staverton, Wiltshire, [8] and the Welwyn Garden City site was shut in 2008.

Alternatively, if your Frosted Mini-Wheats come from a different manufacturer, or you use a different type of milk, you can find the nutritional information for them on the United States Department of Agriculture food database. There was a short stint of television advertisements featuring a Frosted Mini-Wheat biscuit with "split personalities;" the sweet (frosted) side and wheat (shredded grain) side, who argued over who was more popular.

Kellogg declined to purchase Perky's patent on it, however, considering it too weak in taste, "like eating a whisk broom.