Twelve Green Bottles Peroni Nastro Azzurro Stile Capri Lager 4.2% 330ml Glass Bottles - Pack of 24

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Young added: “We believe by launching an exceptional new option in this space, under a premium brand, we can help drive improved value sales by attracting a younger consumer and broadening the appeal of the category during a peak period for beer ​sales over the warmer months. Mocsári Judit szerint az alkoholmentes szegmensben 2022-ben végrehajtott sikeres portfólióbővítésre alapozva a Peroni a könnyen iható sörök kategóriájában is nagyon jó esélyekkel indul. A 4,2%-os alkoholtartalom miatt a Peroni Nastro Azzurro Stile Capri széles körben népszerű lehet, amihez a kellemes, könnyen iható íz, valamint az alacsony keserűség is hozzájárulhat. A prémium söröket kedvelők ugyanakkor a Peroni Nastro Azzurróból már megismert kimagasló minőséget és a felemelő olasz ízt is értékelni fogják benne. A Peroni Nastro Azzurro Stile Capri stílusában, ízjegyeiben és illatával hűen idézi meg a napsütötte mediterrán térséget és az olasz tengerpartra jellemző életérzést. A sörgyár történetében a következő nagyobb állomás 1963, ekkor született meg – korának számos más, a mai napig ismert divat és stílusikonjával együtt – a Peroni Nastro Azzurro. Beers under the Peroni brand include: Crystall, a 5.6% abv pale lager; Peroni Gran Riserva, a 6.6% abv strong lager; Peroncino, a 5% pale lager; Peroni Leggera, a 3.5% pale lager; Peroni Capri, a 4.2% light lager. [6] The company also produces the Wührer [7] brand – a 4.7% pale lager launched in Brescia in 1829. The main brands are Peroni and Nastro Azzurro.

Claudio Costa, Head Brewer at Birra Peroni added; “Alongside a team of expert brewers, we were able to create an easy drinking, low bitterness and super refreshing beer with an unmistakable character and a touch of Italian style. Brewed with fresh notes of sun-soaked lemons and olive leaf, it is lightly aromatic and uniquely uplifting, like the sea breeze on Italy’s iconic coastline. Peroni Nastro Azzurro Stile Capri is best served chilled in a tall glass in the sunshine, but even in the bottle will bring a bit of Italy wherever some sunshine is needed.” Steve Young, Sales Director, Asahi UK, said: “Peroni Nastro Azzurro Stile Capri represents a significant milestone for us and the sector – bringing an exciting and innovative new beer to the market, which is refreshingly light, matching perfectly to multiple occasions. Launching under the instantly recognisable and much-loved Peroni Nastro Azzurro brand portfolio, Peroni Nastro Azzurro Stile Capri is a strong proposition for all operators and retailers to gain value from the high-potential and lucrative sunshine beer category. A márka jelenleg világszerte több mint 70 országban elérhető, Európán kívül például Ausztráliában, Új-Zélandon, az Amerikai Egyesült Államokban és Kanadában is. is the year of the launch of Nastro Azzurro, the Italian premium beer by Peroni. A slightly more alcoholic product than the classic Peroni, more bitter and with a more intense flavor. The name originates from the homonymous prize awarded to the Rex transatlantic, the fastest that achieved the Atlantic crossing.Asahi ​UK sales director Steve Young said: “Peroni Nastro Azzurro Stile Capri represents a significant milestone for us and the sector - bringing an exciting and innovative new beer to the market, which is refreshingly light, matching perfectly to multiple occasions. In the 1960s and through their expansion, Peroni Nastro Azzurro launched numerous successful advertising campaigns, keeping a strong focus upon the sea and sailing world; each campaign featuring a model styled in a sailor outfit and hat. Furthermore, under each description, you will find a link to view the fantastic offers that, here at Bell Italia, we have reserved for you. So, you can be competitive and, at the same time, guarantee yourself large rotations and… excellent margins! Peroni Nastro Azzurro Stile Capri will officially launch in Hungary, Italy, Romania, and the United Kingdom & Ireland from April 2023 across major retailers and will be supported by a global marketing campaign across execution and investment over the next three years.

The arrival of Peroni Nastro Azzurro Stile Capri carries a large opportunity to over-deliver in the on-trade. This is where brands are built, as the nature of on-trade occasions promotes exploration and discovery from a consumer behaviour perspective. The new lager offers a refreshing, summery taste brewed with a light touch of Italian lemon zest that evokes the sense of an Italian beach holiday. Peroni Brewery ( Italian pronunciation: [peˈroːni]) is a brewing company, founded by Francesco Peroni in Vigevano, Italy in 1846. It is probably best known worldwide for its pale lager, Nastro Azzurro (5.0%) ABV), which was the 13th best-selling beer in the United Kingdom in 2010. [1] [ not specific enough to verify]Nastro Azzurro is a 5.0% alcohol by volume pale lager. Launched in 1963, it is the Peroni Brewery's premium lager brand. [11] The name means "Blue Ribbon" in Italian, in honor of the Blue Riband won by Italian ocean liner SS Rex in 1933. [12] Nastro Azzurro has also sponsored teams in Grand Prix motorcycle racing. In 1997 they sponsored a 125cc Aprilia team with rider Valentino Rossi, who won the championship in that season. In 2000 and 2001 they sponsored a 500cc Honda team, again with Rossi as the rider. Launching under the instantly recognisable and much-loved Peroni Nastro Azzurro brand portfolio, Peroni Nastro Azzurro Stile Capri is a strong proposition for all operators and retailers to gain value from the high-potential and lucrative sunshine beer category.” A márka története 1846-ban indult Vigevano városában, amikor is Francesco Peroni megalapította vállalatát azzal a céllal, hogy Olaszország legnagyobb sörgyártójává váljon. A Peroni sörfőzdéi Rómában, Bariban és Padovában találhatóak.

Beer Peroni Grand Reserve White is a high-fermentation Weiss beer born in Holland, however, using 100% Italian barley and wheat malt. The taste is particularly fresh and the aroma is pleasantly spicy. It goes perfectly with salads and desserts. Alcoholic content: 5,1% vol. The 5 most popular Italian beers in the world". Bell Italia. 21 November 2018 . Retrieved 2 November 2019. Beer Peroni Grand Reserve Pure Malt is a beer with a strong flavor, produced with 100% Italian golden malt. The palate will appreciate the delicate aroma with sweet notes of toasted cereals and aromatic hops. Ideal to accompany risotto and second courses based on fish or white meats. Alcohol content: 5,2% vol.Stile Capri aims to deliver on the true Italian lifestyle credentials of Peroni Nastro Azzurro;, reflected in its signature superior design. For the first time in the brand’s history, Peroni Nastro Azzurro Stile Capri will be sold in a clear ‘flint’ bottle which showcases the golden richness of the liquid. Stile Capri will also be available in on-premise outlets such as Drake & Morgan, Greene King​, Oakman Inns​, and Young’s from end of March onwards with the new brand expected to be nationwide by the summer. Peak period

Peroni Nastro Azzuro is not gluten-free, I know this because Peroni offers a gluten-free version of Nastro Azzuro. Basic detective work tells me that this means that Nastro Azzuro contains gluten. Is Peroni Vegan? Aimed at a younger on-trade consumer searching for great refreshment from the category, brand-new Peroni Nastro Azzurro Stile Capri offers lower bitterness and lower 4.2% (ABV) than the original Peroni Nastro Azzurro, with exceptional quality and taste credentials. Fashion designer Antonio Berardi's art direction for Peroni Nastro Azzurro's Russian advertising campaign, JCReport.com Last November, research from CGA showed 18-34s were the only age group who were more likely to say they went out ‘more’ last month than ‘less’ (50% vs 26%)[2]. These consumers are style-conscious, indicating an opportunity to drive profits by trading them up to premium+ brands.To embellish the Peroni assortment, four special variants are available: Beer Peroni Gran Riserva. The Peroni bottle looks “important” and the label has a retrò look, so will certainly not go unnoticed on your shelves. But what will amaze your customers is the extraordinary taste of these successful Italian beers. Let’s find out in detail: Peroni Nastro Azzurro exemplifies the traditions of Italian craftsmanship, passion, and flair. Born in Rome, 1963, Birra Peroni brewed what was to become their greatest and most famous export: Peroni Nastro Azzurro. The No 1 Premium Italian Beer Brand Globally, Peroni Nastro Azzurro is gently brewed for an effervescent, refreshing, and crisp taste that is full of life.