The Art of Agile Product Ownership: A Guide for Product Managers, Business Analysts, and Entrepreneurs

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Business Owners are key stakeholders of the ART and have ultimate responsibility for the business outcomes of the train. This cookie is used to a profile based on user's interest and display personalized ads to the users.

Specifically, you can take the time to develop and bring to the table an outside-in, market-centric perspective that is so compelling and so well informed that it can counterbalance the inside-out company-centric orientation of last year’s operating plan.Businesses need to balance their execution focus with a customer focus to help ensure that they are creating the right solutions, for the right customers, at the right time. APD is grounded in customer-centricity, design thinking, and Lean UX putting the customer at the center of every decision. It applies design thinking to ensure the solution is desirable, feasible, viable, and sustainable. Each ART builds and maintains (or shares) a CDP with the assets and technologies needed to deliver solutions as independently as possible. The first three aspects of the pipeline, Continuous Exploration, Continuous Integration, and Continuous Deployment, support the delivery of new functionality, as illustrated in Figure 5. Figure 5. The Continuous Delivery Pipeline Applying design thinking during development ensures the solution is desirable, viable, and feasible. At the same time, understanding and managing solution economics results in a sustainable product or service. Figure 2. Design thinking process and activities Author Allan Kelly, who delivers Agile training courses to major companies, pulls from his experience to help you discover what it takes to be a successful product owner. You will learn how you need to define your role within a team and how you can best incorporate ownership with strategy. With the Agile method, time is the key factor, and after using the lessons from this book you will confidently be able to synthesize features, functionality, and scope against delivery. You will find out how other team members such as the UX designer and business analyst can support and enhance your role as product owner, and how every type of company structure can adapt for optimal agility. Develop on Cadence, Release on Demand – ARTs apply cadence and synchronization to help manage the inherent variability of research and development. However, releasing is typically decoupled from the development cadence. ARTs can release a solution, or elements of a solution, at any time, subject to governance and release criteria.

Each ART builds and maintains (or shares) a Continuous Delivery Pipeline with the assets and technologies needed to deliver solution value as independently as possible. The first three elements of the pipeline work together to support the deployment of small batches of new functionality, which are released to meet market demands.Development and management of the Continuous Delivery Pipeline are supported by DevOps, a capability of every ART.